The percentage of Americans who can see themselves starting a business in 2015 is 51% up from 42% back in 2013. – 2015 Amway Global Entrepreneurship Report
The March issue of Money magazine focused on Being Your Own Boss; as the number of people doing so (and wanting to) have increased greatly after the banking industry collapsed (an excellent read). I’ve taken the plunge; I’m self-employed (a.k.a. an entrepreneur) because I was ready to take the jump by having the Faith that my parachute will open. I’m in the planning and development stages for my Lovin Self website for the sale of my Essential Bath Salts (Cashmere Petals, Fresh Peonies, Warm Orchid & Calming Lemongrass) and Soothing Bath Teas (The Nile, Exotic Amber, & Cleopatra), of which all 7 of those luxurious aromas are ready for customers to enjoy, and I’m WORKING toward and PRAYING that my website will be ready to launch at month end.
I’m READY now, yet there is SO MUCH that goes into launching a website. For example, the SSL Certificate that protects your customers’ sensitive information over the Internet is extremely important, and equally important is having the right person to do the job. The Privacy & Returns policy must be on point, because people are entrusting you with their vital information, and that is something a good business owner can’t take lightly. Another checklist item is making sure that the SEO, which stands for “search engine optimization,” is in place and operating. Applying SEO aspects to your webpage “is the process of getting traffic from the ‘free,’ ‘organic,’ ‘editorial,’ or ‘natural’ search results on search engines, this cost is very important to the traffic that flows to your website.”
Having said all of that, I am very proud of what LovinSelf.com is shaping up to look like; especially, our monthly newsletter being created by my AMAZING & AWESOME editor Melissa Swenka who rocks every time and keeps me sounding intellectually savvy. My web developer and I are still working on improving and ironing out minor glitches.
The great news is that my 2BMe – “To Know Me… Is To Love Me… Just Because” – jewelry collection will be featured on my website, and in production, hopefully, before Mother’s Day. As an additional part of the 2BMe line, I will be offering silver-plated necklaces and bracelets for purchase, once we launch, with bracelet sizes 7 inches for ‘Tweens and 8 inches and 10 inches for bigger wrists.
Oops… I’m getting sidetracked…
Getting back to the March issue of Money magazine, because I’m a new entrepreneur myself, I feel like they could have done more in depth reporting on the “Ultimate Guide To Flying Solo” because startups are on the rise, and many Americans are taking that leap of Faith and launching their own business.
If you are still uncertain or don’t know what to do or where to begin, reading as much as you can on the subject (I suggest starting with Steve Harvey‘s book Act Like a Success, Think Like a Success) is an excellent way to start. But, most importantly, whatever your idea might be, do your research, research, research.
Money magazine recommends the following:
Step 1 – Figure out if your brilliant idea is a viable business – How many people want your product/service (your idea).
Step 2 – Put some real numbers on your idea – Figure out what to charge potential customers.
Step 3 – Plot out how to fund your launch – It does take money, but not millions, to launch your idea.
Step 4 – Protect your own financial future – We have to stop blaming Wall Street, “Corporate,” or the Banks when we continue working in their businesses; you have the power create your own. Ditch their rules and regulations by figuring out how to solve the problem and not be a part of it. You need to find YOUR solution and TAKE THE JUMP.
Step 5 – Make the most of Year One – Focus, plan, and continue to execute. Learn from life’s lessons and failures, and then regroup and be consistent.
My recommendation for Step 6 – NEVER GIVE UP!! Make determination, passion, and confidence your best friends.